Press Release Basics For Small Business Owners
Press releases remain among the most effective ways to generate awareness of your small business and its products and services. Media outlets may reproduce a press release as is (or with some editing), or follow up about creating a longer story.
Building a strong brand is critical to a business’ success. But, it’s not an easy thing to do, especially as you’re launching. Here’s why building a strong brand matters and how you can get started. If you do a google search for “what is a brand,” you’ll find endless opinions from countless marke...